🔗 Kampani Tracking

UTM Campaign URL Builder

Kusonkhanitsa bwino-kuphatikizidwa UTM tracking maulalo kwa zotsatsa zanu, mauthenga ndi zolemba zachuma - ndi kuvomereza kwa moyo kwa zoipa zomwe zimatenga chidziwitso chanu, ndi chiwongolero cha canonical ndi sitemap chomwe chimasunga ma URL ophatikizidwa kuchokera ku Google's index.

✓ Kusintha kwa encoding Amagwira ntchito mu browser yanu Simungalembetse
URL ya kampani yanu yokhala ndi tag
ParamitaMtengoKusintha

⚠️ Musalole UTM URLs kuti azikhala ndi index

Ngati Google imathamanga ndi masamba osiyanasiyana ophatikizidwa, mudzapanga masamba opitilira ma URL omwe ali pafupi ndi omwe ali pafupi ndi omwe amapanga ma algorithmic spam. Maulalo a UTM amachokera pamalo otuluka a kampeni, osati pamalo anu othamanga.

  • Tengani chida chosadziwika chosadziwika patsamba lolandiridwa lomwe limasonyeza URL yoyera - popanda ma parameter a UTM.
  • Musaiwale kulemba URL ya UTM mu sitemap, ndipo musagwiritse ntchito imodzi kwa maulalo amkati kapena kuyendetsa.
  • Mutha kugwiritsa ntchito maulalo a UTM pokhapokha ngati ali ndi malo: ma adilesi a ad, maulalo a imelo ndi masambanthu omwe mumayendetsa kunja kwa tsamba.

Momwe mungapangire URL ya UTM campaign

Gawo lachiwiri: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu: Gawo lachitatu:

1

Pezani malo osankhidwa

Ikani URL yokha yatsamba loyambira lomwe mukufuna kuti chingwe cha kampeni chiwonetse, kuphatikiza https ndi chilichonse chokhudzana ndi mafunso kapena bokosi la mafunso.

2

Sankhani chiyambi, chida ndi kampani

Pezani ma parameter atatu ofunikira - utm_source, utm_medium ndi utm_campaign - kapena dinani njira yosankha kuti mupange mnda wazofunikira za mnda wazofunikira.

3

Kuwonjezera chosankha mawu ndi mfundo

Mutha kugwiritsa ntchito utm_term kwa mawu osakira olipira komanso utm_content kuti muyesere zolemba za A/B kapena malo olumikizana. Tengani zonse zomwe zili ndi malemba ang'onoang'ono komanso osagwiritsa ntchito ma space kuti ma analytics asaziike m'mabuku awiri.

4

Kopa URL yokhala ndi tag kuti igwiritse ntchito pa maulalo otuluka

Kokani URL yosonkhanitsidwa ndikugwiritsa ntchito mu masamba, mauthenga ndi masambanthu. Musaiwale kuti mugwiritse ntchito URL ya UTM mu sitemap yanu kapena maulalo amkati, ndipo mupange chidziwitso chokhacho cha canonical pa URL yoyera.

UTM parameter mafunso

UTM parameters ndi ma tag asanu osankhidwa a query-string - utm_source, utm_medium, utm_campaign, utm_term ndi utm_content - omwe mumawonjezera kulumikizana kuti analytics ikhoza kubweretsa ulendo wopita ku kampani yokhayokha. Adatchedwa pambuyo pa Urchin Tracking Module yakale ndipo amawerengedwa ndi Google Analytics, GA4 ndi ma analytics platforms. Amafotokoza trafiki; sasintha zomwe tsamba limasonyeza.
UTM URL ndi gawo lofanana ndi tsamba lanu loyera, choncho ngati osakatula apeza ndi index ophatikizidwa omwe mumagwiritsa ntchito masamba omwe mumagwiritsa ntchito ma algorithmic spam systems kuti agwiritse ntchito ma duplicates opitilira. Kusinthaku sikungalepheretse UTMs koma kuwonjezera iwo: Keep a self-referential canonical that points at the clean URL without any UTM parameters, never list tagged URLs in a sitemap, and only ever put UTMs on outbound campaign links - not internal navigation.
Facebook, Facebook ndi FaceBook zimayamba kukhala zizindikiro zitatu zosiyana m'mareport anu, kugawa kampani imodzi m'mizere yomwe siyikugwirizana. Chotsani chisankho chazing'ono ndi kukhazikitsa pazogwirizana zonse kuti chidziwitso chanu, chikhalidwe ndi kampani zimasungidwa bwino.
utm_term imalemba mawu osakira olipira omwe anayambitsa kuwonekera ndipo amagwiritsa ntchito kwambiri pakusaka kwa kutsatsa. utm_content imasiyana ndi maulalo awiri omwe ali ndi chiyambi, chida ndi kampeni imodzi — mwachitsanzo, batani la header ndi batani la footer, kapena mtundu A ndi mtundu B wa mauthenga otsatsa. Maulalo awiriwa ndi opanda malire; mutha kugwiritsa ntchito utm_content nthawi iliyonse mukachita kuyesa kwa A/B ndipo utm_term nthawi iliyonse mukagula mawu osakira.

Tagging maulalo pa scale?

Izi zida zimagwira ntchito mokwanira mu browser yanu - palibe chomwe chimatchedwa ndipo palibe chomwe chimatuluka patsamba. Pofuna kuwonjezera kampeni yotsatsa, kukhazikitsa lamulo la dzina ndi kuphatikizika kwa CMS, UTM API ya programmatic ilipo pa maphunziro olipira.

✓ Free chida: 100% client-side UTM API: zolipira zolipira

Kukhazikitsa zogwirizana, kutsimikizika kampani URLs kuchokera pamodzi endpoint ndi kukhazikitsa mgwirizano wina kufotokoza dzina lonse timu ndi chingwe.

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