🔗 Ukulandela iNkqubo

UTM Campaign URL BuilderName

Yenza ikhonkco lokulandelela i-UTM ekhowudiweyo ngokufanelekileyo kwi-ad yakho, ii-imeyile kunye neposi yomphakathi - ngokuqinisekisa okuphilayo kwiingxaki ezichaphazela ngokulula ukuhlaziywa kwakho, kunye noluvo lwe-canonical kunye ne-sitemap egcina i-URLs ephawulweyo ngaphandle kwe-Google's index.

✓ Ukukhowuda okuchanekileyo + ukuphatha iiflegi Isebenza kwibrawuzari yakho Akukho bhaliso
I-URL ye-kampane yakho ephawulweyo
IparamithaIxabisoIkhowudi

⚠️ Musa ukuvumela i-UTM URLs ukuba ifakwe kwisikhombisi

Yonke i-UTM URL ikwindawo ejikelezayo ejikelezayo yephepha lakho elicocekileyo. Ukuba iGoogle ijikeleza kwaye ibonisa iindidi eziphawulweyo, uyenza i-swart ye-URLs ezijikelezayo ezihambelanayo - ngokuchanekileyo inkqubo ejikelezayo eyenza i-algorithmic spam systems ikhuphe iindawo. I-UTM ikhonkco libekwe kwi-outbound campaign placements, hayi kwi-crawlable surface yakho.

  • Gcina i-canonical ebhekisa kuyo iphepha lokuya elunxwemeni elibonisa kwi-URL ecocekileyo — ngaphandle kweeparamitha ze-UTM.
  • Musa ukudwelisa i-UTM URL kwi-sitemap, kwaye musa ukusebenzisa enye yeekhonkco zangaphakathi okanye ulawulo.
  • Sebenzisa i-UTM kuphela apho zikhona: iziko lentengiso, i-imeyile kunye neposi yobuhlanga olawulayo ngaphandle kwewebhusayithi.

Indlela yokwakha i-UTM campaign URL

Iinkqubo ezine ukusuka kwiphepha lokuya phezulu ukuya kwiqhosha lokulandelela elicocekileyo, elikhowudiweyo ngokuchanekileyo.

1

Ncamathisela indawo ekuyo i URL

Ngenisa i URL epheleleyo yephepha lokuya phezulu ofuna uxhulumaniso lwesithuba likhokelele kuyo, kubandakanya i https nanomaphi amaqela ombuzo akhona okanye inxalenye.

2

Misela umthombo, umbindi kunye nenkqubo

Iiparamitha ezifunekayo ezintathu kufuneka zigqitywe - utm_source, utm_medium kunye ne utm_campaign - okanye cofa ukhetho olukhawulezayo ukumisela kuqala umthombo oqhelekileyo kunye neperi ephakathi.

3

Yongeza igama elikhethiweyo kunye nemixholo

Sebenzisa i-utm_term yeegama eliphambili ezihlawulwe kunye ne-utm_content uvavanyo lwe-A/B lweemveliso okanye izikhundla zekhonkco. Gcina ixabiso ngalinye lincinci kwaye likhululekileyo ukuze uvavanyo aluhlukanise lube ziikopi.

4

Kopa i URL ephawulweyo kuphela kwiinxulumaniso eziphumayo

Kopela i-URL edityaniswe kwaye uyisebenzise kwi-ad, ii-imeyili kunye neposi yobuhlanga. Musa ukubeka i-UTM URL kwi-sitemap yakho okanye kwiikhonkco zangaphakathi, kwaye ugcine ukubonisa i-canonical ebhekisa kwi-URL ecocekileyo.

Imibuzo yeparameter ye-UTM

Iiparamitha ze-UTM zii-tags ezili-10 ezikhethiweyo zombuzo-umtya - utm_source, utm_medium, utm_campaign, utm_term kunye ne-utm_content - oza kuzidibanisa kwikhonkco ukuze uvavanyo lukwazi ukunika utyelelo kwinkqubo ekhethekileyo. Zaziwa emva kweModyuli yokulandela i-Urchin edala kwaye zifundwa yiGoogle Analytics, GA4 kunye nezinye iiplatform zovavanyo. Zichaza kuphela uthungelwano; azitshintshanga oko iphepha libonisa.
UTM URL ifana nephepha lakho elicocekileyo, ngoko ukuba i-crawlers ifumana kwaye ibonisa iindidi eziphawulweyo, ubona iimpawu ze-fragment kwaye uthathe ingozi yokunyuka kwe-content-duplicate-content ukuba i-algorithmic spam systems isebenzisa i-programmic ejikeleze i-duplicates. Ukulungisa akuyi kuthintela i-UTMs kodwa ukuzibandakanya: gcina i-canonical ebhekisa kwi-URL ecocekileyo ngaphandle kwe-UTM parameters, ungalibali i-URLs eziphawulweyo kwi-sitemap, kwaye kuphela ubeka i-UTMs kwikhonkco le-outbound campaign - hayi ukukhangela ngaphakathi.
Kuba uvavanyo luphatha amaxabiso UTM njenge-case-sensitive strings. Facebook, facebook ne FaceBook ziye zaba ziindawo ezintathu ezihlukileyo ezivela kwiingxelo zakho, zihlula ikamva elinye kwi-rowes ezihlala zithethwa. Khetha i-smallcase convention kwaye uyisebenzise kwikhonkco ngalinye ukuze umthombo wakho, umbindi kunye nekamva lezo zininzi zihlala zichanekile.
utm_term irekhoda igama eliphambili elihlawulwe elibangela ukucofa kwaye lisetyenziswa ngokubanzi kwintengiso yokukhangela. utm_content idibanisa amakhonkco amabini asebenzisana nomthombo ofanayo, umjelo kunye nenkqubo - umzekelo iqhosha lesihloko elihambelana noqhagamshelwano lwesiphelo, okanye uguqulelo A oluhambelana noguqulelo B lwe-imeyile eyenziweyo. Zonke zikhethwa; sebenzisa utm_content xa uvavanya i-A/B kwaye utm_term xa uthenga amagama aphambili.

Iikhonkco eziphawulweyo

Eli sixhobo siqhuba ngokupheleleyo kwi-browser yakho - akukho nto yokubiza kwaye akukho nto ishiya iphepha. Ukwenza i-tagging ye-campaign, ukunika igama-umthetho wokusebenza kunye ne-CMS integration, i-UTM API ekhoyo ifumaneka kwi-plans ezihlawulweyo.

✓ Isixhobo esikhululekileyo: 100% i-client-side UTM API: iinkqubo ezihlawulweyo

Yenza i-URLs ezihambelanayo, eziqinisekisiweyo zesizwe ezisuka kwinqanaba elinye lokugqitha kwaye usebenzise i-convenance enye yokufaka amagama kwiqela ngalinye nesiteshi. Bona iinkqubo kunye neentlawulo kwiphepha lokubeka ixabiso.

Iinkqubo ze-API →